Ida Klamborn thinks that color, shape and material are an interacting trinity that evolves and develops simple ideas into intriguing collections.
Describe your design in three words.
“Pamela, Marlene, Cher and Mae.”
Is there a symbol that would represent you?
“I tend to doodle stars all the time.”
Where did the initial concept for your brand come from?
“I realized I don’t like shopping, but I do love making clothes, sad stuff, funny things, women and their brains, emotions, and so on. So why not start a brand where I can incorporate those things and make clothes that I really would like to shop?”
What’s your label’s signature pieces?
“All of them.”
Going forward, what direction will the brand take?
“More ladies and more fun.”
Who would you invite to your dream dinner party?
“All my best friends and Cher.”
Which words or phrases do you most overuse?
“Things in ”skånska” so no one understands me in Stockholm.”
Who are your style icons?
“Tereza Ortiz, because she irritates me.”
Who would play you in the film of your life?
What do you consider your greatest achievement?
“I don’t count achievements like that but I know that my biggest achievement today was to get on this train I’m sitting on right now.”
See Ida Klamborn’s previous collections here.